Deanna Zandt is a media technologist, the co-founder of and partner at Lux Digital, and the author of "Share This! How You Will Change the World with Social Networking". Zandt is contributor to Forbes.com via her “Prospect: Tech” blog, and a contributor NPR’s flagship news program, “All Things Considered.” She has advised the White House on digital strategy and public engagement; her clients have included The Ford Foundation, the International Planned Parenthood Federation, and Jim Hightower. Zandt works with groups to create and implement effective web strategies toward organizational goals of civic engagement and cultural agency, and uses her background in linguistics, advertising, telecommunications and finance to complement her technical expertise. She has spoken at a number of conferences, including TEDxBerlin, SXSW Interactive, Tribeca Film Festival, re:publica, Personal Democracy Forum, Ignite (NYC), Netroots Nation, Facing Race, Web 2.0 Expo, Women Action & The Media.